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Powered by Superstarch
The Healthy Way to Snack
Generation UCAN began as a big dream inspired by our very own UCAN moment. The search for a life-saving energy source for Jonah, a child with a rare disease, led to the discovery of SuperStarch, an all-natural, slow-releasing carbohydrate that provides steady energy and blood sugar levels.

From Jonah to Generation UCAN, we're now redefining the sports and consumer nutritional landscape of the world. Our UCAN drink mixes and UCAN Snack bars are "powered by SuperStarch" and backed by patented and proven science to help you sustain energy and burn fat the healthy way. Our UCAN Hydrate is a clean, natural electrolyte replacement with no sugar and no fake stuff. Whether you're running a marathon, climbing a mountain, competing on the field, or live an on-the-go lifestyle, UCAN is ideal for maintaining steady energy.

The revolutionary nutrition is here and it's just a click away. Our Generation UCAN family of products are gluten-free, low in sugar, and will keep you energized, hydrated and fit. Join a new generation where UCAN inspire, believe, compete and triumph the healthy way.

Stay energized. Stay Healthy.
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